China's rulers: Ethically inspiring TV for you :)

AP reports today that mainland Chinese TV stations must broadcast 'ethically inspiring' programmes to the country's citizens. Given that in the corruption and civil rights violations plagued PR of China a lot of news would be less than inspiring some clarification from the powers that are has been provided. The programming must 'reflect the reality of China in a positive way'. Now you know. That probably is the PR of China equivalent to the news programming on Rupert Murdoch's Fox News which is clearly attempting to brainwash the US public into believing that GW Bush is a competent and honourable President of the USA.