Wednesday, April 01, 2015

Goodlife's straight members only competition - Open Letter to its CEO

Dear Mr Patchell-Evans,

I am writing this Open Letter today to you, because I have been inundated in my local gym with advertisements linked to your gym chain's 36th anniversary. You run a competition among members offering a vacation in Jamaica to the winning member.

My partner and I have been members of your gym chain for many years. We happen to be gay. Your competition misleads members into thinking that Jamaica is a tourist destination like any other, sun, beach and a good time. Nothing good be further from the truth.

Jamaica is a militantly homophobic society, religious fundamentalists have written anti-gay provision into the country's constitution. Here is a helpful link to a 2014 report by the respected human rights organisation Human Rights Watch on anti-gay violence in Jamaica.

My husband and I would be up 'eligible' for an up-to ten year jail term should we choose to engage in sexual intercourse during a vacation we might win if we took part in your competition.

Local civil rights groups lament, 'serious human rights abuses, including assault with deadly weapons, of women accused
of being lesbians, arbitrary detention, mob attacks, stabbings, harassment of gay and lesbian patients by hospital and prison staff, and targeted shootings of such persons.'

Given the current attention to laws permitting the active discriminations against gay customers in Indiana, I cannot help but wonder what drove your company to offer a competition that would subject your gay and lesbian members to serious risk of bodily harm, not to say long jail terms, should they win your competition and decide to actually go to Jamaica.

I am writing to you today to ask that you cancel the ongoing competition and replace the 'Jamaica' labelled posters with posters that offer a vacation price, but a vacation of the winner's choosing. Otherwise, you really are telling your gay and lesbian members that our well-being and safety is of no concern to you, and that the current competition celebrating the chain's 36th anniversary is really addressed to the club's straight members only.

I am looking forward to your timely response.

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